Arthur de soultrait wikihow

Vicomte A is inspired by lifestyle events and codes of dress, but what sets the brand apart from the rest is the use of colour. From the bold to the more subtle, founder, Arthur de Soultrait, always incorporates vibrant colours that add an element of fun to his very wearable designs.

As a businessman, however, it was not always the most evident route for the young entrepreneur. At 21 years old, Arthur was a student in his third year at a Parisian business school.

Arthur de soultrait wiki

With little clue of what business he wanted to create, it was by chance that his interest turned to fashion. After finding out that the company he had started interning for in North Carolina had gone bankrupt, Arthur was left with no money or accommodation.

It was here that the opportunity arose: Arthur went from door to door selling his own personal collection of colourful ties. It was a total success, he raised enough money to travel home to France and, more importantly, the motivation to begin his own business venture.